Vince Desmond, with CQI EOQ National Representative for the UK, wrote a blog, based on the EOQ webinar with speakers from JUSE and TOYOTA.

Vince describes the TOYOTA Business model in the context of ‘sustainability’, which is their theme for the European Quality Week.

Today, many associate the household name, Toyota, with sustainability, partly due to the omnipresence of their hybrid vehicle, the Prius. For World Quality Week 2021, the CQI’s CEO, Vince Desmond, looks at the evolution of Toyota’s business model as an example of how this year’s theme – Sustainability: improving our products, people and planet – and the CQI’s Quality 4.0 principles link quality management with creating value for customers and society.